Goal
Jota wanted to establish itself as the reference brand for AI-powered personal finance and banking solutions in WhatsApp, helping users and small businesses manage their cash flow through natural language inside their most-used app.
Key results
to First Citation driven by our content
for Consolidated Authority across high-intent queries in ChatGPT & Google AI Mode
Traffic from our content in 3 months (GSC)
Domain Lift (Google Search Console, GSC)
Achieved +52% daily average impressions and +36% clicks in the first 3 weeks of publishing, with a 45% improvement in daily average page position.
A Reference Brand In 1 Month
Jota began to be featured in ChatGPT and Google's AI Mode as a reference brand, cited or mentioned as a leading provider in queries related to digital banking, payments, and more.
In The Forefront of Hot Topics
Jota also used AI Growth Agent to capitalize on news and further improve its brand awareness. It now appears as a source inside LLMs for financial queries in topics such as salário mínimo 2026, carnaval 2026, and copa do mundo 2026.
They are at the forefront of GEO best practices and are constantly seeking new ways to expand our visibility in results and make day-to-day operations easier. They have supported our project from the very beginning and, during this time, delivered consistent results in a much shorter timeframe than we expected.

Tiago Guilhon
Founding Team & Growth at Jota
AI citations


